Pilates Are you thinking of getting into the core business! By Peter Tziavrangos (APPI Presenter and Physiotherapist)
Although the main reason you should consider becoming a Pilates instructor with APPI is that it is a great adjunct to your clinical skills, and can help so many different patient presentations manage their conditions, have you ever thought about what it might do to your bottom line?
Having worked in the Physiotherapy and Pilates industries as a business owner for over 15 years, I have seen what effect the Pilates trends have had on both the health care and fitness industries. In Australia in the late 90s there was a wave of excitement and media exposure as Pilates hit our shores from the US via celebrity endorsements, and within the rehabilitation world there was a convenient marriage between research into trunk muscles activity in low back pain and the Pilates Centering principle. The fitness industry jumped on that wave, and cruised through the next few years creating Pilates for the masses, and fusions with other types of exercise such as Yoga and even cardio!


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Pilates - Are you thinking of getting into the core business!

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