While the problem isn’t new, counterfeiters have become cleverer in their operations, manufacturing knock-offs that appear to be similar in every way. The problem reached fever pitch in 2010, when, following an undercover operation and subsequent series of raids in Egypt, officials discovered counterfeit medicines worth hundreds of millions of dollars, Apotex. The extensive, multi-continental investigation exposed a criminal network tricking consumers across the Middle East and resulted in European customs officers seizing 34 million counterfeit pills in just two short months.